Motorist

Since his early days in Ant Farm, Lord’s evocation of the automobile has been the car as avatar, as the spirit of America—that consummate combination of superior organized corporate technology and the pioneering triumph of the willful individual driver. Motorist is a 69-minute road picture in which the camera rides shotgun with TV actor Richard Marcus as he plays a drifting driver. Intercutting scenes of Marcus with clips of industrial films and commercials of the 1940s, ‘50s, and ‘60s, Motorist pinpoints the patriotic heroics and futuristic fantasies of Ford and General Motors, unleashing the pure romanticism of American automophilia at its most ecstatic heights.