Turn It On, Tune It In, Take It Over!

1990 | 00:52:00 | United States | English | B&W and Color | Stereo | 4:3 | Video

Collection: Single Titles

Tags: Activism, Documentary, Media Analysis, Television

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Turn It On, Tune It In, Take It Over! is a portrait of freedom of expression at the dawn of the Electronic Age. The video was distilled from hundreds of hours of footage shot mostly in the early 1970s, using the first portable video format—the 1/2" open-reel, black-and-white, battery-operated, video Portapak. The piece recovers an almost lost and forgotten era of television history, when participation set out to conquer passivity, and when process was more important than product. Placing local needs above ratings and commercial interests, this era saw the birth of a dream: to produce a real alternative to network TV—a "people's television."