Media Analysis

The four‐part cycle Parallel deals with the image genre of computer animation. The series focuses on the construction, visual landscape and inherent rules of computer-animated worlds.

"Computer animations are currently becoming a general model, surpassing film. In films, there is the wind that blows and the wind that is produced by a wind machine. Computer images do not have two kinds of wind."

—Harun Farocki

Paul Schrader’s Bag is an inventory of fame. Playing the anonymous Every Man in a brush with celebrity, Simon presents a Hollywood peerage as our cultural patrimony.

This title is also available on Jason Simon: Three Videos.

Vice President Mike Pence eagerly plays cheerleader in chief for Donald Trump. In accepting the vice-presidential nomination in 2016, Pence proclaimed, “I'm a Christian, a conservative, and a Republican — in that order,” suggesting how we might understand his role. This ground-breaking, earth-shaking video begins with a pomp-ridden televised press conference, accompanied by uplifting music. Held early in 2017 at the White House Rose Garden, it showcased the president’s announced withdrawal from the historic Paris Climate Accord.

Appropriating material from the introduction to the nightly television show, PM Magazine and a commercial for Wang Computers, Birnbaum uses enlarged still-frames from each of the sources to compound a new image of the indelible American Dream. To the soundtrack of an acid rock version of The Doors' L.A. Woman, repetitive images of an ice skater, baton twirler, cheerleader, and young girls licking ice cream, exemplify dominant cultural images of women — images that emphasize their performative nature: the idea that woman is a spectacle arranged for the (male) viewer's pleasure.

Presidential candidates are sold like commercial products and naturally television is the ideal medium. Political Advertisement depicts the evolution of political ads over the last 44 years, beginning with Eisenhower in 1952 (which was an unqualified success), and continuing up to the most recent ad campaigns for Ross Perot, Bob Dole, and Bill Clinton in 1996. 

Presidential candidates are sold like commercial products and naturally television is the ideal medium. Political Advertisement depicts the evolution of political ads over the last 44 years, beginning with Eisenhower in 1952 (which was an unqualified success), and continuing up to the most recent ad campaigns for Ross Perot, Bob Dole, and Bill Clinton in 1996. 

Antonio Muntadas and Marshall Reese have been documenting the selling of the American presidency since 1984, and have expanded and updated the series with every election. Political Advertisement 2000 features ads from the 1950s up to the 2000 campaign. As Muntadas and Reese trace the development of the TV spot, what emerges is the political strategy and manipulative marketing techniques of the American televisual campaign process. Political Advertisement 2000 includes many rare spots, some never before seen.

Antonio Muntadas and Marshall Reese have been documenting the selling of the American presidency since 1984, and have expanded and updated the series with every election. Political Advertisement 2000 features ads from the 1950s up to the 2000 campaign. As Muntadas and Reese trace the development of the TV spot, what emerges is the political strategy and manipulative marketing techniques of the American televisual campaign process. Political Advertisement 2000 includes many rare spots, some never before seen.

The latest in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2004 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

Edited without commentary, the artists show an endless stream of candidates, from Eisenhower to Kerry, who are marketed like commercial products. As Muntadas and Reese trace the development of the campaign TV spot, what becomes apparent is a consistent sameness of political issues amid complex, changing visuals.

The latest in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2004 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

Edited without commentary, the artists show an endless stream of candidates, from Eisenhower to Kerry, who are marketed like commercial products. As Muntadas and Reese trace the development of the campaign TV spot, what becomes apparent is a consistent sameness of political issues amid complex, changing visuals.

The 2008 iteration Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2008 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

The 2008 iteration Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2008 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

The latest in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2012 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

The latest in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2012 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

The 2016 installment in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2016 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

The 2016 installment in Muntadas and Reese's series documenting the selling of the American presidency features political ads from the 1950s to ads from the 2016 campaigns, and highlights the development of the political strategy and marketing techniques of the TV campaign process.

The "cross-over" in Olympic Women Speed Skating is juxtaposed against General Hospital's whites in reverse angle shots. A couple tries disparagingly to reach an understanding. Skaters continuously return to the starting line. Frustration and exertion combine with originally scored soundtracks of disco, rock, and jazz.

Pop-Pop Video: Kojak/Wang takes a shootout from Kojak and extends the shot and counter-shot into a potentially endless battle. In the original TV fragment, images, gestures and actions rebound off one another like the echoes of repeated bursts of gunfire. Birnbaum compares gunfire with the beams of laser light from a computer in a Wang commercial, connecting destruction and violence with the products of advancing technology.

Production Notes allows us to eavesdrop on the business decisions behind the creation of our daily diet of television commercials. This excellent tape undertakes to explode the address of seven TV ads by means of repetition, slow motion, and “production notes”— memos sent from the advertising agency to the production company prior to filming the spots, to describe the intentions, desires, strategies and ideology of the commercials and their creators.

Public Discourse is an in-depth study of illegal installation art. The primary focus is on the painting of street signs, advertising manipulation, metal welding, postering and guerrilla art, all performed illegally. Public Discourse is about passionate artists who want their work to be seen by a wide range of people rather than be confined to the systemic structures of galleries and museums.

Public Discourse is an in-depth study of illegal installation art. The primary focus is on the painting of street signs, advertising manipulation, metal welding, postering and guerrilla art, all performed illegally. Public Discourse is about passionate artists who want their work to be seen by a wide range of people rather than be confined to the systemic structures of galleries and museums.

Public Discourse is an in-depth study of illegal installation art. The primary focus is on the painting of street signs, advertising manipulation, metal welding, postering and guerrilla art, all performed illegally. Public Discourse is about passionate artists who want their work to be seen by a wide range of people rather than be confined to the systemic structures of galleries and museums.

How do we tell the story of a life? What cruel reduction of an image will stand (in the obituary, the family photo album, the memory of friends) for the years between a grave and a difficult birth? Public Lighting examines the current media obsession with biography, offering up “the six different kinds of personality” (the obsessive, the narcissist) as case studies and miniatures, possible examples.

Putting the Balls Away is a reenactment of the historic September 21, 1973, tennis match between Billie Jean King and Bobby Riggs, created for broadcast on the 35th anniversary of the original event. The Battle of the Sexes was the most-watched live sporting event at that time, and pitted chauvinist against feminist, when women tennis players demanded equal pay to that of their male counterparts. Both players are performed by Mateik, whose work wages strategic operations to overthrow institutions of compulsory gender. After each game the competitors "switch sides".

Based on a set of drawings that depict George W. Bush's administration as wounded soldiers in the war against terrorism, RE:THE_OPERATION explores the sexual and philosophical dynamics of war through the lives of the members as they physically engage each other and the "enemy." Letters, notes, and digital snapshots "produced" by the members on their tour of duty become the basis of video portraits that articulate the neuroses and obsessions compelling them toward an infinite war.